Have a look at a few suggestions to improve your website’s performance through the recommendations provided by Google PageSpeed Insights. Ways to improve website’s performance through Google PageSpeed Insights recommendations Thus, scoring 100/100 does not guarantee a top SERP position, but it rather helps you analyze and figure out where your website actually stands. It takes into account and considers several other factors to determine your website’s ranking. However, it isn’t the only factor responsible. To an extent, Google does use the insights score to determine SERP ranking. The score you achieve on PageSpeed Insights indeed has some effect on SERP (Search Engine Results Page). Does scoring a 100/100 PageSpeed Insights score guarantees a high SERP position? The purpose of this tool is not solely to achieve a perfectly high score but to identify where your website lacks, where it needs to improve, so you can work and optimize those lacking spots and decrease your web page load speed as low as possible. Many websites with an excellent page load speed of as low as 500 milliseconds do not have a perfect 100/100 Google PageSpeed Insights score. What matters is the speed of your website. Thus improving your website’s speed and running it on Google PageSpeed Insights is essential for its success and for it to be able to convert.īut one must also remember that one shouldn’t completely obsess over getting a 100/100 score as it is not even that important. This is important because a vast majority of the users do not go beyond the first page.Įvery top-ranking website or business on Google has one thing in common: great website load speed and low bounce rates. In order to achieve growth and reach maximum user potential, it is essential to land up on the first page of SERP amongst the top ten websites. Google provides special and preferential treatment to those websites that load faster and quicker. Why care about Google PageSpeed Insights?Īs discussed in the introduction, your website’s speed plays a crucial role in ranking it in a higher position on the Search Engine Results Page (SERP). This tool analyzes the lab data of the web page and factors including accessibility, performance, progressive web apps, etc. Since the end of 2018, the PageSpeed Insights score is calculated and determined by Google’s automated, open-source platform, Lighthouse. The best part about this tool is that it is free to use and helps you figure out with ease what you need to fix and where you need to improve. It provides a total score out of 100 based on various performance and speed optimization best practices. Google PageSpeed Insights is an online tool provided by Google, which analyzes and tests the performance of your website.Īs seen in the image below, once you paste your website’s URL and click on the ‘ Analyze’ button, the tool provides a performance score along with a few recommendations for improvement for your website. Ways to improve website’s performance through Google PageSpeed Insights recommendations.Does scoring a 100/100 PageSpeed Insights score guarantees a high SERP position?.Why Care About Google PageSpeed Insights?. This article dives deep into Google PageSpeed Insights, and the proper way to use it, and its recommendations for your website optimization. The right way to truly leverage the tool is to consider its recommendations and implementing them wisely to optimize your website. However, in order to score a 100/100 on the PageSpeed test, many people spend hours obsessing over the metrics and insights, which is an incorrect way of using the tool. Once you build your website to optimize and build its conversion rate, speed plays an important role. The speed of your website is an essential and most crucial factor responsible for its overall growth and success. Tools like Google PageSpeed Insights lets developers, site owners, and webmasters gauge and understand their website’s performance.
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